VISUAL BRAND IDENTITY

We’ll Knock Out A Completely custom Visual brand identity

Need something more robust? A comprehensive visual brand identity and style guide? Branding for all of your ministries/departments? Custom mission statement design for your lobby wall? A new website to go with your identity? Branded apparel? Anything your heart desires can be covered in this package.

Our team will build you a custom visual brand identity that moves your mission forward. Consider it a blank canvas where your vision can freely unfold. We’ll uncover the big goals for your brand and determine how to make those a reality within days, not months or years. You’ll have everything you need to engage your audience and communicate your mission clearly and effectively.

Every brand is different which is why this package begins with a visual brand identity and style guide, but is then customized to incorporate other branded deliverables that only you need. Most brands choose several additional services to make their brand identity their own.

Custom Investment Typically Ranges From $4,200-$8,000+

This package could include:

  • Visual brand identity and style guide (most popular)

  • Brand kits for all of your ministries (most popular)

  • Mission statement design and values icons (most popular)

  • Mural or lobby wall design

  • Branded t-shirts and apparel

  • Slides, email headers, stationary, business cards, etc.

  • Website design

  • Social media presence and templates

  • Brand identity – messaging, values, mission, etc.

  • Marketing – social media and email marketing

A Brand Identity Is Perfect For You If...

You need a new look or style

You’re launching or relaunching your brand, ministry, or annual event.

You need it... like yesterday

Stand out with a fresh look and style and launch in just 10 days.

You want a professional touch

You love a good DIY but don’t want your brand to look like one.

What’s Included In The Base Package?

Signature Style

We’ll uncover the big goals for your brand and dream up and build out a completely custom style.

Comprehensive Style Guide

We include a comprehensive style guide to keep your brand consistent wherever it’s used.

1-Hour Strategy Call

In our thorough 1-hour video call, we’ll strategize and refine the message, vibe, and aesthetic of your brand.

Mood Board

We’ll clarify the direction for your brand with a carefully curated mood board to bring your vision to life.

Primary and Alternate Logos

You’ll receive several primary and alternate logos for your brand by our professional designers

Speedy 10-Day Process

No, you didn’t read that wrong…we’ll start and finish your branding with lightning precision

Each Project Is Tailored to Your Specific Brand Needs

Your custom Visual Brand Identity Can Also include…

Brand Kits for All your ministries/Depts.

You have a vision that needs to be communicated clearly and thoroughly with a book or booklet that engages your audience at every page-turn.

Lobby space & Murals

Typical InvestmentOur team will create a truly custom one-of-a-kind mural for your lobby or exterior space transform your physical space and connect with your audience in an engaging way.

website

Typical InvestmentOur team will create a truly custom one-of-a-kind mural for your lobby or exterior space transform your physical space and connect with your audience in an engaging way.

Marketing

We’ll create a unique strategy to reach your chosen audience. Our team will create a custom content calendar that clearly implements your goals through blogs, social media, and email campaigns. This professional customization can take place for a specific campaign or month over month until the mission is complete..

Booklets & Reports

You have a vision that needs to be communicated clearly and thoroughly with a book or booklet that engages your audience at every page-turn.

Mission Statement Design

You have a vision that needs to be communicated clearly and thoroughly with a book or booklet that engages your audience at every page-turn.

Stationary

We’ll create a unique strategy to reach your chosen audience. Our team will create a custom content calendar that clearly implements your goals through blogs, social media, and email campaigns. This professional customization can take place for a specific campaign or month over month until the mission is complete..

Slides & Social Assets

Have an urgent project? Need it done fast? This professional design service happens in 5 days flat. We’ll collaborate about your project scope and swiftly guide you every step.

t-shirts and apparel

We’ll create a unique strategy to reach your chosen audience. Our team will create a custom content calendar that clearly implements your goals through blogs, social media, and email campaigns. This professional customization can take place for a specific campaign or month over month until the mission is complete..

How It Works

Strategy Call

Brand identity doesn’t have to be daunting or take forever. We’ll start with an initial strategy call to uncover big goals for your brand and talk through our process of making you a killer brand identity.

Visual Branding

We’ll get to work creating a custom logo that reaches your marketing goals and connects with your audience. You’ll receive a full logo kit with primary and alternate logo types that are ready to use upon download.

Deliverables

All of our branding services come with a signature brand style and usage guide to help you and your team consistently represent your brand and communicate your mission in a visually appealing way.

launch

It’s now been 5 days since the initial call and you just received an email with all of your logo files and brand assets, delivered in a neatly organized folder system.

Recent Launches

CHURCH AND CHRISTIAN SCHOOL

Somerset Christian School

This private Christian School was looking to start fresh with a visual identity and style guide that was fitting to them. We created a crest that visually encompassed their academic priorities and a mascot logo to support all their athletic programs to set them up for long-term success.

VIEW PROJECT

CHURCH CAPITAL CAMPAIGN

Forward

Our goal with this visual identity was to bring a sense of belonging to their capital campaign. We focused on building trust through their audience in Wauwatosa, WI by leaning into the attributes of local buildings for their primary logo. Some additional deliverables were a lobby wall design, digital + slides, t-shirts, vision trifold, campaign 48-page booklet.

VIEW PROJECT

PERSONAL BRAND FOR AUTHOR, SPEAKER, AND COACH

Developing You

During our exploration of the brand's purpose, it became evident that Developing You was centered around aiding leaders in translating information into actionable transformation. This insight guided our design process, where concepts like identity, head, heart, and speech emerged as symbols encapsulating the transformative journey.

VIEW PROJECT

What Our Clients Are Saying

  • "Meredith at Confident Brands is a top notch designer. Working with her felt as though she was part of our team rather than a designer we hired. She took the time to understand our context and culture. She was timely with her deliverables. She listened to all of our feedback and implemented what was important to us. I can't recommend her highly enough."

    BRYAN MARVEL
    Senior Pastor, Meadowbrook Church

  • "Meredith is most professional, timely in her communications and is a talented designer to boot. I don't do reviews very often and certainly don't give out 5 stars very often. I give Meredith my highest recommendation."

    ALAN WILDES
    Vice President, Generis

  • "Meredith is an incredible designer and even better at customer service! She is talented, curious, and willing to work with clients to create their perfect design. I highly recommend using Confident Brands for your Branding needs!"

    JOSH AFRAM
    Family Ministries Pastor

  • "Wow! I know it's overused but in Meredith's case, it's earned. I glanced at some of her other reviews and see that no one here is surprised by her promptness, politeness, craft in her work, ease of punctuality, and finished product."

    - Dale Marshall, Church Treasurer

  • "Working with Meredith was pure joy. She listens! She cares! She's responsive and attentive. It felt like we had truly gained another team during our work with her firm. I'm looking forward to the next time we need their services."

    MEREDITH DAVIS
    Communications Director, First McKinney Baptist Church

  • "She brought our vision to life and went above and beyond to ensure that it was the best possible product that we were putting out into the world."

    JAMES FORD
    Downtown Lynchburg Association

  • "We've been working with Confident Brands for several years. They listen well and take into consideration the particular needs and culture of an organization - making their deliverables valuable and effective. The quality of design, workflow and responsiveness is outstanding! I highly recommend."

    RAY KOLLBOCKER
    Senior Pastor, Parkview Community Church

Frequently Asked Questions

  • Anything your heart desires can be included in this package.

    We’ll start with a brand strategy call and mood board, and create a custom logo to fit your brand, complete with a signature style, and comprehensive style guide.

    After that, we’ll create any deliverables necessary for you to be a confident brand. Some of our most popular services chosen have been a website, signage, ministry or department branding, stationery, and t-shirt/apparel.

  • Here is the full list of what is included:

    • Primary logo design

    • Secondary logo design(s)

    • Signature Style and Stylescape

    • Typography, color palettes, brand pattern (if applicable)

    • Signature Style Guide

    • Raw files + exports

    Here are some popular items that brands like to include (most brands choose several of these options):

    • Website

    • Stationary

    • T-shirts

    • Lobby design or murals

    • Social media profile and digital designs

    • Slide deck

    • Ministry or department sub-branding

  • Unlike a single logo design service, our visual brand identity provides you with everything you need for confident branding.

    We’ll create a full logo suite (including a primary logo, secondary logos, icon, watermark, etc), a signature style, and style guide. Then, we will create any additional deliverables that your heart desires to help you launch faster.

    The initial visual brand (logo and style guide) will be completed in just 10 business days, then we will create any additional deliverables after that.

  • Yes! Most brands include several of the options listed below:

    • Website

    • Stationary

    • T-shirts

    • Lobby design or murals

    • Social media profile and digital designs

    • Slide deck

    • Ministry or department sub-branding

  • Yes! Websites can easily be included in this branding package. Let’s chat about your website capabilities and goals and we can discuss what will work best for your brand.

    We can cover all the details of your unique project when you send us a message to talk through your project.

  • 1) Message - Send us a message with the form below and we’ll promptly reach out to learn more about your project.
    2) Initial Call - We’ll give you a quick call to talk through the project scope, pricing, and details, and answer any questions you may have.
    3) Proposal/Contract - From there we’ll send over a proposal outlining what we talked about.
    4) Strategy Call- Once the proposal is signed and the first payment has been paid, we’ll kick off your project with a 1-hour strategy call and walk through our design process.

  • Here is our design process for a comprehensive visual brand identity:

    1) Strategy Call + Moodboard
    2) Logo + Style Development
    3) Style Guide
    4) Deliverables
    5) Ready to Launch

  • PROPOSAL:
    After we talk through your project over a brief call, we’ll quickly send over a proposal for you to review and sign. Payments and pricing are discussed during our initial call and will also be outlined in the proposal so there are no surprises.

    BOOK YOUR DESIGN WEEK:
    Once the proposal is signed and the first payment is paid, you will secure your reserved design week(s).

    FLEXIBLE PAYMENT OPTIONS:
    We are flexible to discuss what payment method works best for you. Our typical payment methods are:
    1) pay the full retainer rate upfront
    2) pay a monthly retainer rate until the project is complete
    3) pay 50/50 at the time the project begins/ends

    ADDITIONAL PROJECTS:
    We are happy to accommodate additional services. If you realize that you have additional projects you need to complete, we will create an additional proposal/contract for those projects.

    NO SURPRISES:
    We are very open and transparent in our work, so you will never have to worry about a surprise invoice from us. We are happy to discuss project costs upfront (verbally) and send over a proposal/contract via email (written). We will not complete any work until the proposal/contract is signed.

    REFUNDS:
    1) Due to the nature of this being a digital service, projects are non-refundable once completed.

    2) Once your design week is booked and payment has been sent we are already getting things prepped for your first class brand week(s). If there is a necessary cancellation or you need to reschedule your design week, you will be required to pay a cancellation/rescheduling fee of $500.

    3) During the project, if there is a necessary cancellation, you will be required to pay for the completed portion of the work.

  • Depending on the project, you may fill out a brand questionnaire. But rest assured, everything that’s needed for your project will be fully addressed during the strategy call.

  • If you still have questions, please fill out the form below and we would be more than happy to share answers and talk through your next project.

We’d love to hear from you!

Message us about your next project

Hopefully, you have checked out the rest of our website and now have a good understanding of the type of work we produce, our approach, our signature design process, and some feedback from recent clients.

If you have any quick questions, it may be worth checking out the FAQ section but if you can’t find the answer there, please drop us a message and we can answer all your questions about your project.

Once we get the basics covered with this form below, we’ll reach out to discuss your project more in-depth regarding timing, scope, and strategy. Looking forward to hearing from you soon!